Facebook Sizes for Ads
There are a variety of ad sizes that Facebook offers to advertisers. Here is a list of the most common ad sizes and what each size is best suited for:
- 1200×628 pixels: This is the standard size for Facebook ads. It is best suited for image-based ads, as it provides plenty of space for a high-quality image.
- 600×315 pixels: This size is ideal for video-based ads, as it provides a large enough space for an engaging video thumbnail.
- 300×250 pixels: This small square size is perfect for text-based ads, as it allows you to include more text than other ad sizes.
- 728×90 pixels: This size is perfect for banner ads, as it allows you to include a large amount of text and/or images.
- 120×600 pixels: This size is ideal for skyscraper ads, as it provides a tall space that can be used to grab attention.
- 300×600 pixels: This size is perfect for half-page ads, as it provides a large space that can be used to include more text and/or images.
- 320×50 pixels: This size is perfect for mobile ads, as it fits well on smaller screens.
- Custom sizes: Facebook also offers the option to create custom ad sizes. This can be helpful if you want to create an ad that is a specific size or shape.
Now that you know the most common Facebook ad sizes, you can start creating your own ads that are sure to stand out!
Image Based Ads
There isn’t a standard size for Facebook ads, as the dimensions depend on where the ad will be displayed. However, the recommended image size for Facebook ads is 1200×628 pixels. For more tips on creating effective Facebook ads, check out our guide.
Image-based ads are a great way to grab attention and stand out on Facebook. But what size should your images be to get the most impact?
Here are some suggested sizes for image-based Facebook ads:
- Image width: 1200 pixels
- Image height:627 pixels
- Aspect ratio: 1.9:1
File size: No larger than 100kb
Image-based ads are a popular type of ad on Facebook. As the name suggests, these ads feature an image along with some text. They can be static or animated and usually have a link to more information about the product or service being advertised.
Image-based ads are effective because they are eye-catching and easy to understand. They can also be targeted to specific audiences, which makes them even more effective.
If you’re looking to create image-based ads for your business, there are a few things you need to keep in mind. First, make sure the image you use is high quality and relevant to your product or service. Second, make sure the text is clear and concise so that people can quickly understand what you’re offering.
Finally, make sure your ad is properly targeted to the people who are most likely to be interested in what you’re selling. By following these tips, you can create image-based ads that are both effective and eye-catching.
Video-Based Ads
There are a few things to keep in mind when creating video ads for Facebook. First, your video should be between 15 and 30 seconds long. Second, make sure the video is high-quality and has good production values. Lastly, make sure the video is relevant to your target audience.
When it comes to choosing a size for your video ad, there are a few options. The first option is to create a square video that’s 720×720 pixels. The second option is to create a landscape video that’s 1200×627 pixels. The third option is to create a portrait video that’s 1080×1920 pixels.
No matter which size you choose, make sure the videos look great on all devices. Facebook users are watching videos on all sorts of devices, so you want to make sure your video looks good no matter what.
One last thing to keep in mind is that Facebook prefers videos that are between 24 and 48 hours long. So, if you have a longer video, consider uploading it to YouTube and then sharing the link on Facebook. This will help ensure that your video is seen by as many people as possible.
Now that you know all about Facebook video ads, it’s time to start creating your own. Remember to keep your videos short, high-quality, and relevant to your target audience. If you do all of these things, you’ll be well on your way to creating successful Facebook video ads.
When creating a video ad for Facebook, you’ll need to consider the aspect ratio and size of your video. The recommended size for a Facebook video ad is 1280x720px, with an aspect ratio of 16:9. However, you can also use other aspect ratios such as 1:1 or 4:5. For more information on choosing the right size for your video ad, check out our guide to Facebook video ads. With the right size and aspect ratio, your video will look great on any device, including smartphones and tablets. Thanks for reading!
Text-Based Ads
The Facebook size for ads can vary depending on the type of ad you’re running. For example, text-based ads can be as small as 50×50 pixels, while image-based ads can be up to 1200×627 pixels. Keep in mind that Facebook also has a 20% text rule for all ads, so make sure your images don’t have too much text on them.
For more tips on creating successful Facebook ads, check out our complete guide to Facebook advertising.
Text-based ads are the simplest form of advertising on Facebook. As the name suggests, these ads consist of text only, without any images or other multimedia.
While they may not be as flashy as some of the other types of Facebook ads, text-based ads can be very effective in getting your message across to your target audience. And since they’re usually less expensive to create and run than other types of ads, they can be a great option for small businesses with limited budgets.
When creating a text-based ad, you’ll need to keep a few things in mind. First, make sure that your ad copy is clear and concise. You want to make sure that your target audience will understand what you’re trying to say.
Second, keep your ad copy short and to the point. Facebook users have short attention spans, so you’ll want to make sure that your ad doesn’t take up too much space on their screen.
Lastly, make sure that your ad includes a call to action. Without a call to action, your ad may not be as effective as it could be.
If you’re not sure how to create an effective text-based ad, consider hiring a professional copywriter or graphic designer to help you out. They can help you come up with an eye-catching headline and design that will grab attention and get people to click through to your website or landing page.
Text-based ads may not be the most exciting type of Facebook ad, but they can be a very effective way to reach your target audience. By following the tips above, you can create an ad that will grab attention and get people to take action.
Banner Ads
When creating a banner ad for Facebook, keep in mind that the image size should be 1200×627 pixels for the best results. The image should also include some text to help grab attention and stand out from the rest of the content on the page. Remember to test different images and copy to see what works best for your business!
Banner ads are one of the most popular types of online advertising, and they come in a variety of sizes. The most common size for a banner ad is 728×90 pixels, but you’ll also see ads that are 300×250 pixels, 160×600 pixels, and even 468×60 pixels. So what’s the best size for a banner ad?
The answer depends on a few factors, including where you’re planning to run your ad and what type of response you’re hoping to get from it. If you’re running a Facebook ad, for example, you’ll want to use a different size than if you’re running an ad on a website.
Here’s a quick rundown of the most common banner ad sizes and where they’re typically used:
- 728×90 pixels: This is the most common size for banner ads, and it’s often used on websites.
- 300×250 pixels: This size is also popular on websites, and it’s a good choice if you want your ad to stand out.
- 160×600 pixels: This size is commonly used on sidebars, and it’s a good choice if you want to maximize your visibility.
- 468×60 pixels: This size is typically used on search engine results pages, and it’s a good choice if you’re looking for a high click-through rate.
Now that you know the most common banner ad sizes, you can start planning your own campaign. Keep in mind that the size of your ad should be based on your objectives and the placement of your ad. If you’re not sure what size to use, try testing a few different sizes to see what works best for you.
Skyscraper Ads
The Skyscraper ad is one of the most popular and well-known types of Facebook ads. As the name suggests, these ads are tall and thin, typically taking up a lot of vertical space on a user’s screen.
Skyscraper ads are known for being highly effective, as they are difficult to miss and can really grab a user’s attention. If you’re looking to create an impactful ad that will get noticed, a Skyscraper ad may be the perfect option for you.
When creating a Skyscraper ad, it’s important to keep in mind that your image or video must be high-quality and relevant to your target audience. Your headline and copy should also be catchy and persuasive, as you want to make sure that users will click on your ad.
If you’re not sure how to get started with creating a Skyscraper ad, consider working with a Facebook advertising agency. They’ll be able to help you create an effective and impactful ad that will reach your target audience.
The Skyscraper ad is a great option for businesses of all sizes, as it is an affordable and effective way to reach potential customers on Facebook. If you’re looking to create an impactful ad that will get noticed, consider using a Skyscraper ad.
Half-Page Ads
Half-page ads on Facebook are 507 pixels wide by 315 pixels tall. That’s about one-quarter the size of a full-page ad. Half-page ads are less expensive than full-page ads, but they still provide a good amount of space to deliver your message.
To create a half-page ad on Facebook, you’ll need to use the Ads Manager tool. Once you’re in the Ads Manager, select “Create Ad.” Then, select the “Page Post Engagement” objective and choose the “Format” that you want your ad to appear in. For a half-page ad, select the “Single Image” or “Carousel” format. Then, upload your image (s) and add your copy.
Once you’ve created your ad, you can target it to a specific audience on Facebook. You can target by location, demographics, interests, and more.
Half-page ads are a great way to get started with advertising on Facebook. They’re less expensive than full-page ads, but they still provide a good amount of space to deliver your message. And with the Ads Manager tool, you can easily target your ad to a specific audience on Facebook.
Mobile Ads
Mobile ads on Facebook have a few size requirements that you should be aware of. For one, all text in your ad must be at least a 14-point font size. Additionally, your ad image cannot take up more than 20% of the total ad space. Finally, the recommended image size for mobile ads is 1200×627 pixels. Keep these things in mind when creating your ad so that it looks its best on mobile devices!
Now that you know the size requirements for Facebook mobile ads, you can create your ad and be confident that it will look great on any device. Keep these requirements in mind, and you’ll be sure to create a winning ad campaign!
Advertising on Facebook
With over two billion active monthly users, Facebook is one of the most popular social media platforms in the world. And with so many people using the site every day, businesses have a unique opportunity to reach a large audience with their advertising.
One of the great things about advertising on Facebook is that you can target your ads to very specific groups of people. For example, you can target people by their location, age, gender, interests, and more. This ensures that your ad reaches the right people and that you’re not wasting your time and money on ads that no one will see.
Another benefit of advertising on Facebook is that you can use different types of ads to reach your target audience. For example, you can use Facebook’s Carousel ads to show multiple images and links in a single ad. This is a great way to showcase different products or services that you offer.
Facebook’s mobile ads are also extremely effective. With over 1.5 billion people using Facebook on their phones, it’s important to make sure your ads are optimized for mobile devices. Mobile ads are typically shorter and more to the point than desktop ads, and they’re more likely to be seen by people who are on the go.
If you’re looking for a way to reach a large audience with your advertising, Facebook is a great option. And if you’re not sure how to get started, check out our guide to advertising on Facebook.
About Montfichet & Company – Atlanta
Montfichet & Company – Atlanta is a full-service marketing agency that consists of exceptional thinkers, strategists, digital innovators, developers, and problem solvers. We provide online marketing solutions for businesses and entrepreneurs.
Our team of experts can handle all your online marketing activities, including SEO, social media, pay-per-click ads (PPC) for both organic search and paid search, website design, content development, and data reports (raw data or simple reporting), lead generation strategies, and more. Montfichet Atlanta can help businesses increase the number of leads to convert those leads into customers.
If you found this article beneficial, feel free to leave a comment below. We are located at 3343 Peachtree Road Ste. 180-581 in Atlanta, Georgia. You can also email our team of experts directly at Atlanta@montfichet.com or contact us at 404-900-9814 for more information.
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